Serious about pink.

June 8th, 2009

Pink Hummer.

Pink Hummer.

Ask wine consumers how pink wine is made and you’ll get anything from a vacant stare or a disinterested shoulder shrug to some good hypotheses. The most prominent (and, honestly, most logical) is that pink wine is made by blending varying proportions of white and red wines.

Whether they are the product of bleeding, limited skin contact or blending, these pink wines seem to be perceived as marginal, throw-away products. The red-headed (…) step children of the wine world.

Pink wine is not serious wine” some are apt to say. Tell that to the folks in Bandol or Tavel. Or worse yet, suggest that they blend their whites and reds to make pink wine. You’ll have European wine producers up in arms.

This is more than a tempest in a tea cup. Just look at today’s round up of articles in the “Wine Making” category over at winesciencenews.com. The Europeans may have a distaste for sweet white zinfandel or simply fear that a loosening of regulations would open the door to a slippery slope of diminishing quality.

One might want to point to the fact that many Spanish pink wines and pink Champagne (GASP!) is made by blending white and red wines. This may be seen as an inconsistency. However, to date, these wines been the exception to the pink wine production rule.

There is a lot of (at times, justified) bashing of European winemakers and European regulations concerning their wine industry. In this instance, the resistance to loosening of regulations is warranted and makes sense because it protects the quality of a style of wine by protecting the way it is produced.

While they are not necessarily complex or possessed of longevity, I like pink wines. Drinking and enjoying them does not threaten my masculinity nor does it diminish my self image as a wine aficionado. I do contend, however, that the traditional methods of producing pink still wines yields better wines.

So, I applaud the news that the EU regulations on pink wine production will not be loosened and I encourage everyone to drink pink and explore the realm of pink wines.

 

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5 Responses to “Serious about pink.”

  1. Jerry D. Murray Says:

    REAL MEN DRINK PINK!

  2. Arthur Says:

    Amen!

  3. Dylan Says:

    I was also happy to see the ruling, but do you know if that is considered the final word, or will the issue be brought up again at a later date?

  4. Arthur Says:

    Dylan,
    There actually was no ruling. The vocal opposition to the proposal led to a withdrawal of the proposed measure.
    Which means that it can always be re-introduced.
    Even rulings can be overturned after appeal.
    I don’t think this issue is going to see much movement for quite some time, though.

  5. winesooth.com » Blog Archive » Pink and sweet Says:

    [...] methods for the production of pink wine in Europe (and thereby diminish the quality of rose wines – more here), I decided to try a couple pink wines with dinner on Monday [...]


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